PPC

Illustrated man in a white shirt standing beside a giant teal steering wheel with search, megaphone and growth-chart icons, representing the Google Ads AI Max upgrade.

Google Just Auto-Upgraded Your Search Ads to AI Max. Here’s What Small Businesses Need to Check

Gareth Cross / 11th September 2026

Google auto-upgraded broad match and ad assets to AI Max this September. Here’s what the Google Ads AI Max upgrade changed in your account and what to check now.

Digital Ads, PPC

ChatGPT Ads: The Complete Guide for UK Advertisers (2026)

Gareth Cross / 17th August 2026

ChatGPT is no longer just a research tool — it is becoming a discovery channel. With OpenAI rolling out advertising

A London media planning room with digital screens and a conference table at dusk

Digital Ads, Marketing, PPC

The Top 12 Sources of Digital Media Buying in the UK (2025): A Comprehensive Guide for UK buyers

Gareth Cross / 20th November 2025

The UK digital advertising market is thriving, with the social media advertising sector alone projected to reach £9.95 billion in